Fruit Attraction 2017 will take place from 18 to 20 October 2017 in Halls 5, 6, 7, 8, 9 and 10. More than 1,500 companies from the entire fruit and vegetable sector value chain are expected to attend. This will mean an increase of 20% in the wake of the success achieved in 2016.
Organisers expect the three-day show to attract a total of 60,000 professionals from 110 countries to Fruit Attraction, making this the most effective international meeting.
Established as one of the sector´s main international events, it takes place in October, a key moment when fruit and vegetable suppliers and buyers are planning the season and closing fruit and vegetable supply agreements, an extremely important factor.
Southern Europe has become firmly established as an important, expanding hub for the global fruit and vegetable trade, as well as being a gateway to Europe from Latin America. This gives Fruit Attraction a strategic position as a great platform and international meeting point for fresh produce operators.
The organisers of the trade exhibition have worked hard to put a strategic roadmap in place that will allow them to continue offering international markets the most efficient marketing tool in the years to come, which is why this new, 2017 edition, will be packed with new features.